The Photograph Gallery
AphroChic is a brand new way of life model by San Francisco-based mostly, Philadelphia-raised designer/blogger Jeanine Hays. Her mantra and motto is “Trendy Soulful Fashion,” and that’s precisely what her new assortment portrays. The launch occasion for the gathering was October tenth at Philadelphia Design Inside Attain throughout DesignPhiladelphia. It featured Jeanine’s assortment in addition to a panel of bloggers talking about running a blog, trendy design, and Philadelphia. The bloggers included Jeanine and her sister/artist Angela, Andrea Pippins of Fly, Kristen Lubbe of House Remedy, and Melinda Lewis of Get Togetha. Additionally talking was Jonathan Auty, Regional Gross sales Director, East for DWR. There was some nice dialogue on why Philadelphia deserves to be seen as a vigorous metropolis filled with artwork and design, how running a blog has modified media and product publicity for unbiased designers, and what trendy design actually is. It was a terrific occasion.
What I like most about Jeanine’s assortment is that it’s private, but in addition interesting to the plenty. She has captured a distinct segment in adorning that’s utterly lacking — trendy African-American design that feels common. She’s mashed up tradition, modernism, sustainability, girliness, soul, San Francisco, and Philadelphia into one superb assortment that works.
Take a look at some photographs from the occasion and her assortment.